Brief : Zone3 came to us looking for a promotional brand video to push their brand in the cycling sector. They were keen for the film to be current, aspirational and inspiring. They asked us to create a video and custom audio.
Approach : We worked closely with Zone3 to develop core brand insight and develop an understanding of the Zone3 brand. Utilising competitor insights, co creation workshops and analysis of previous competitor campaigns we developed a concise and considered brief that allowed us to fulfil the objective.
Outcome : Check out the video for yourself. They were very happy.