TRAVEL Essex & DIGIGO

Essex County Council

A complex multi-channel production featuring imagery, live action film and animation all to promote the new TravelEssex app & all-electric pre-bookable DigiGo bus Services.

TRAVEL ESSEX APP LEAD AD CREATIVE

Combining all of the apps CTA’s, and key features this  animated film packs in a lot of information in just 60’s. RANCH was integral to every stage of this project from script writing, storyboarding animation, sound design and animation we brought this app explainer film to life. The app has now been downloaded 13,000 times since realise earlier this year and this film has been viewed over 190,000 times.

DIGIGO LEAD LIVE ACTION AD CREATIVE

Focusing on real life stories that real people from Essex may face when using the new DigiGo bus service we developed the stories, wrote the script, cast all actors, scouted all locations and filmed this technically challenging film along with all photography assets in one day!

DIGIGO EXPLAINER AD

Working closely with ECC we broke down the key features, service areas and user journey of this new all-electric pre-bookable or on-demand bus service in Essex accessed via the new TravelEssex app.

TRAVELESSEX CTA

DIGIGO SOCIAL MEDIA AD